Google seems to be having some troubles today. The home page is inaccessible at the moment, and performance was uncharacteristically slow this morning. Could it have anything to do with this story from CNET?
Drupal is a remarkably user-friendly content management system (CMS) once you get the hang of it. The learning curve, however, can be daunting for new users. If you need help getting started with Drupal, download our free Drupal Beginner's Guide Fall 2012 Edition. This guide covers the fundamentals of Drupal. If you're already an advanced or intermediate Drupal user, this guide is not for you.
With our Drupal Beginner's Guide, you'll learn how to:
- Log in
- Add new pages
- Use the WYSIWYG editor
- Link to internal/external content
- Edit existing pages
- Add/edit blog entries
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- Upload images
- Insert images
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It may sound crazy, but it's not. If you're so inclined, you can have your competition's radio, TV, print and billboard advertising work in your favor. The best part: You'll only have to spend a fraction of their advertising budgets. And, unlike traditional advertising, the benefits you reap won't disappear if you pull the plug.
If you need help getting started with the Joomla! CMS, download our free Joomla! Beginner's Guide Summer 2012 Edition. This guide covers the fundamentals of using Joomla! If you're already an advanced Joomla! user, this guide is not for you.
If your site's traffic is plummeting today, you're not alone. Google has unleashed a new algorithm update that targets sites that deploy spam tactics such as keyword stuffing and link schemes. In a blog entry posted yesterday, Google said the update is intended to weed out sites that "use techniques that don't benefit users, where the intent is to look for shortcuts or loopholes that would rank pages higher than they deserve to be...ranked."
Radio advertising isn't as powerful as it once was, but it's still an effective way to reach reasonably targeted demographics. Before you spend a dime on the medium, though, having a solid web presence is essential. If your site is clunky or your online visibility is weak, your radio ads could wind up benefiting your competitors more than you.
If you've been holding out on upgrading to the new Twitter interface, you no longer have any choice in the matter. The classic Twitter interface has been officially replaced by what the service calls New Twitter.
Reaching out to the media is a cost-effective way to spread the word about your enterprise. There are lots of paid and free press release distribution sites where you can submit your news, but most of them are fly-by-night services that aren't worth your time.
Here's a list of the best press release submission sites. If you have any recommendations, let us know in the comment section!
Since launching just over two weeks ago, Google+ has seen remarkable momentum. Official numbers haven't been released, but all accounts indicate that it's growing at an impressive rate. There are already millions of members using the service and its Android app. Early reviews of Google's latest stab at social networking have been favorable.
Given its popularity, businesses have been anxious to figure out how to use Google+ as a marketing tool. After initially telling brands to hold off on creating accounts, Google has fast-tracked plans to launch business pages because of the enormous interest in the platform. Many businesses that have created profiles have had their accounts purged; Ford Motor Co. is an apparent exception.
Google plans to award businesses with test accounts starting next week. Anyone interested has until Friday (July 15) to apply. To be considered, fill out this brief form.
Yesterday, Google rolled out its first PageRank tool bar update in almost half a year. The most interesting development: Google's own PageRank dropped from 10 to 9, while Facebook's remains at 10.
While it may not mean much, it's intriguing that one of Google's biggest rivals is considered more important according to its own rating system. The rivalry is no secret: Earlier this year, it was revealed that Facebook hired a public relations firm to pitch negative stories about Google's privacy policies to news outlets.