Online Public Relations (PR)
If you want to spread the word about your company, there’s no better way to accomplish it than leveraging the Internet. Consumers don’t learn about products and services the same way they did ten, five or even two years ago. The influence of the traditional media and advertisements has waned considerably. Newspaper circulations are way down, and people have learned to ignore marketing messages.
The playing field is virtually unrecognizable compared to a decade ago. This is a good thing for consumers as well as savvy businesses. It’s easier than ever for people to find information about businesses. And small and mid-sized companies no longer need multi-million dollar budgets to compete with major corporations. They just need creativity and lots of dedication.
At Danconia Media, we staff marketing professionals who can gain your business valuable exposure online. We take a sweeping approach to online PR that ensures your business will be found by the right people, whether it’s on search engines, blogs, social networks, news outlets or anywhere else on the Internet.
Our online PR services include:
Press release writing: We know how to craft news releases so they pique the interest of journalists and prominent bloggers.
Online reputation management (ORM): We’ll monitor what people are saying about you online and respond appropriately. With our help, you can ensure your online image is an accurate one.
Story pitching: We’ll get news outlets, bloggers and other online influencers interested in the stories behind your products and services.
Search engine optimization (SEO): If you’re not being found on Google, Yahoo!, Bing and other search engines, your website might as well not exist. We’ll make sure you achieve high rankings for relevant keywords.
Search engine marketing (SEM): We’ll make certain that your pay-per-click (PPC) campaign delivers a maximum ROI.
Social media optimization: Never before has it been so easy for businesses to engage with consumers and get real-time insight into what they’re thinking. We’ll help you use social networks like Twitter, Facebook, LinkedIn and Google+ to benefit your enterprise.
Paint a Brighter Future Today!
For a free, no-obligation online public relations consultation, call us today at (603) 217-5583. We offer affordable online PR services that can be tailored to your company’s unique needs. We work with companies both large and small. Though we’re based in New Hampshire, we provide services throughout Greater Boston, New England and internationally.