Google Unleashes Second PageRank Update for 2011
For the second time this year, Google has updated its public PageRank toolbar data. PageRank is the method that Google uses to determine the importance of sites; rankings are between 0 and 10. The higher a site's PageRank rating, the more likely it is to rank prominently for competitive search phrases (assuming the site has good SEO).
The last PageRank update was this January. That update was the first since April 2010. SEOs keep track of PageRank using FireFox and Chrome plugins that display it in their browsers as a little green bar. Our home page went from a PR4 to a PR5. PageRank is determined solely using a site's inbound link profile.
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Google: Mobile Search Jumps During Weekends
While desktop searches plummet on weekends, mobile searches tick upward on Saturdays and Sundays, Google reported at its Inside Search event this week. What's more, Google says, mobile search traffic stays consistent even during traditionally slow periods such as holidays and summertime, according to a CNET News report.
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What Does the Google +1 Button Mean?
If you're using Google while signed into your account, you might be seeing buttons that say �+1" next to search results. When you click the button, you'll be asked to confirm whether you want to recommend the link to your friends. As Google puts it: �The 1+ button is shorthand for 'this is pretty cool' or 'you should check this out.' Click +1 to publicly give something your stamp of approval. Your +1's can help friends, contacts, and others on the web find the best stuff when they search."
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Joomla vs. WordPress: Why Not Both?
Joomla! and WordPress are two of the world's most popular content management platforms. When businesses and organizations redesign their websites, they often have trouble deciding between the two systems, both of which have millions of users. Since they're both open-source and free, cost is not the deciding factor. If you're building a traditional website with a blog or social networking component, you may want to use Joomla! and WordPress together.
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Open-Source vs. Proprietary CMS: Which Makes More Sense?
Content management systems (CMS) have become standard in recent years for companies that need to keep their websites updated. There are countless CMS's available. Some of them are free, while others carry licensing fees that are oftentimes thousands of dollars per year. Many have free basic versions for small and mid-sized websites and premium editions for enterprise-class sites.
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Does Google’s Latest Update Affect Your Website?
Last week, Google rolled out a major algorithm update that it says �noticeably impacts� 11.8 percent of queries. Mainly, the update affects websites whose content has been deemed as low-quality by Google's newly tweaked standards. The change is aimed at so-called content farms, which are massive databases of articles that often provide little or no value to readers and are merely a vehicle for PPC advertising.
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Google PageRank Update Underway?
It appears as though a Google PageRank toolbar update is underway as I write this. For those who don't know, PageRank is the method by which Google decides the importance of websites. Every site on the web is awarded a rating of between 0 and 10. Only a handful of sites are awarded a 10; Google.com, Facebook.com, CNN.com and WhiteHouse.gov are among them.
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